Optinest Digital

Selected Client Work

Client Website Showcases

A snapshot of recent client projects including brand mark, website mockup, business profile, and technology stack used in delivery.

ND

Healthcare

Northline Dental Studio

Local clinic website redesign and patient SEO

northlinedentalstudio.com
Book Visit

Technology Used

  • Next.js
  • Tailwind CSS
  • TypeScript
  • Schema Markup
  • GA4

Case Study Snapshot

Challenge
The previous site was slow on mobile and had weak service-page structure, causing low visibility for high-value local terms.
Solution
Rebuilt the website with faster templates, location-focused service pages, and on-page schema for healthcare services.
Outcomes
  • +82% qualified organic sessions
  • +41% appointment form submissions
  • Core pages now under 2.0s mobile load
SL

Law Firm

Summit Legal Group

Practice area pages and technical SEO fixes

summitlegalgroup.com

Technology Used

  • React
  • Node.js
  • Express
  • Cloudflare
  • Search Console

Case Study Snapshot

Challenge
Practice pages were competing for similar terms, and weak internal linking reduced visibility for core legal services.
Solution
Restructured practice area architecture, implemented canonical and internal-link governance, and improved commercial intent copy.
Outcomes
  • Top-10 rankings for 18 priority legal terms
  • +57% growth in contact-qualified leads
  • Reduced cannibalization across service pages
OR

Home Services

Oakridge Roofing Co.

Lead-focused landing pages for local demand

oakridgeroofingco.com

Technology Used

  • Next.js
  • Framer Motion
  • Tailwind CSS
  • Local SEO
  • Ahrefs

Case Study Snapshot

Challenge
Traffic was coming in, but visitors were dropping off before contacting the business due to weak page flow and trust cues.
Solution
Designed conversion-focused service templates with proof stacks, local project highlights, and clearer quote request pathways.
Outcomes
  • +63% increase in quote request completions
  • +49% lift in local organic clicks
  • Higher engagement on service comparison pages
LW

Wellness

Luma Wellness Center

Conversion-first service pages and booking flow

lumawellnesscenter.com

Technology Used

  • Astro
  • React
  • Supabase
  • PageSpeed Optimization
  • Hotjar

Case Study Snapshot

Challenge
Booking intent was high, but users encountered friction between educational pages and the final appointment flow.
Solution
Built a simplified booking funnel with intent-aligned page modules and faster service-category navigation.
Outcomes
  • +46% improvement in booking completion rate
  • +38% increase in organic-to-booking conversion
  • Lower drop-off between service and booking pages
FM

B2B Manufacturing

ForgePoint Manufacturing

Technical content architecture and authority pages

forgepointmanufacturing.com

Technology Used

  • Next.js
  • MDX
  • Node.js
  • Technical SEO Audits
  • Screaming Frog

Case Study Snapshot

Challenge
The site had strong expertise but poor information architecture, limiting non-brand discovery for product and capability terms.
Solution
Implemented a topic-cluster content model, technical crawl fixes, and authority pages mapped to buyer-stage intent.
Outcomes
  • +71% growth in non-brand organic impressions
  • +34% increase in qualified inbound RFQs
  • Improved crawl depth and index coverage
VC

Restaurant

Velvet Crumb Bakery

Mobile-first redesign and local map visibility

velvetcrumbbakery.com

Technology Used

  • React
  • Vite
  • Tailwind CSS
  • Google Business Profile
  • Lighthouse

Case Study Snapshot

Challenge
Local discovery was inconsistent, and mobile visitors struggled to find menu, hours, and location details quickly.
Solution
Redesigned key pages for mobile-first browsing, improved local entity consistency, and optimized conversion actions for directions and calls.
Outcomes
  • +52% increase in direction requests
  • +44% increase in GBP-driven calls
  • Stronger local pack visibility for branded and category terms